The ongoing promotional package floated by the most listened radio station in the country dubbed "BIYAC AT YOUR DOOR STEP" and powered by BIYAC 94.1 FM is still open to all businesses in Ghana and abroad.
The initiative was part of the radio stations strategy to make radio advertisement easily accessible to the general public, especially small and medium scale enterprises that need promotion but lack the funds to pay for premium radio adverts.
According to the management of the radio station, this initiative is part of their coperate social responsibility which has become even more necessary in this hard times.
Following the global economic downturn and the recent financial crisis facing Ghanaians, many businesses are hard hit and taking a nosedive because of lack of access to credit and high interest rates.
BIYAC AT YOUR DOOR STEP has become the only remedy for surviving entities to reach out to a wider customer base and also widen their market share.
The program airs every Tuesday and Thursday between the ours of 10am and 12pm where agents come out to your business centre, phone in, and advertise your products and services for just a little token.
Some beneficiaries of this exclusive package, which includes, foods sellers, market women, barbers, store owner etc have testified that they could never have paid for radio advertisement without this opportunity, and the awareness it creates has been very supportive.
BIYAC AT YOUR DOOR STEP is ready and open to all manner of business across the country because it takes only a phone call and a little token to be on radio. Interested parties can call the number above and book a place on the program.
